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Mission

The Doyenne Activewear mission is to represent all women in fitness. We are dedicated to learning and to improving the representation and inclusion of all women in the fitness and activewear industry.

Vision Statement

Our vision is to create a positive culture where women of all shapes and sizes are celebrated for their accomplishments in the fitness community. We are committed to building the strength and confidence of women through our products. Our goal is to provide comfortable, fashionable, and functional activewear that encourages and motivates women to reach their fitness and health goals. We believe that everyone should have access to quality activewear that helps them feel proud and confident while they stay active and healthy. We strive to be the go-to brand for women who are on their fitness journey, and we are dedicated to creating a positive and supportive community.

  • Divine Lift leggings- Grey, NOW $12.49
    Regular price
    $24.99
    Sale price
    $12.49
  • Divine Lift leggings- Pink, NOW $12.49
    Regular price
    $24.99
    Sale price
    $12.49
  • Inspire Halter Sports Bra- Grey, NOW $12.49
    Regular price
    $24.99
    Sale price
    $12.49
  • Inspire Halter Sports Bra- White, NOW $12.49
    Regular price
    Sold out
    Sale price
    $12.49
  • Resilience- Black Leggings
    Regular price
    $37.99
    Sale price
    $37.99

Doyenne Activewear Owners

Yvette Mora & Taylor Branum

Two women with the same purpose and mission to build, uplift and support women.

Yvette Started Doyenne Activewear in August 2019, with the support of the community and providing activewear to hundreds of women across the country, Doyenne was able to grow and expand its brand to an All women's Gym in Fresno, Ca.

In March 2023, Yvette teamed up with friend and colleague Taylor Winter to Rebrand Doyenne Activewear and became business partners.

The passion and desire to build a strong community of supportive women has allowed Yvette and Taylor, to not only grow in their business but furthermore, build The Helpful Women's Foundation. A non-profit organization that is progressively working towards making health and wellness accessible to all women.

Doyenne Activewear contributes 10% of all sales to the Helpful Women Foundation to support the cause to create affordable and free health and wellness services.

10% of all Doyenne Activewear sales go directly to the Helpful Women Foundation.

The Helpful women foundation is committed to making health and wellness accessible to all women.